Abstract

PEKALONGAN CITY'S DEVELOPMENT IS INSEPARABLE FROM THE EXISTENCE OF THE
FISH AUCTION (TPI) IN A HISTORICAL TPI PEKALONGAN CITY HAD TRIUMPHED IN THE
'80S UNTIL ITS PEAK IN 1994 WHEREAS IN 1994 TPI ACHIEVED HIGHEST EVER
PRODUCTION OF UP P103.008 TONNES WORTH RP 62.228 BILLION, A LOT OF THINGS
THAT LED TO THE ACQUISITION OF HIGH PRODUCTION, SUCH AS THE OWNERSHIP OF
THE VESSEL BY THE ORIGIN PEKALONGAN TO REACH THE NUMBER OF 700 UNITS, THE
NUMBER OF SHIPS FROM OTHER REGIONS WHO WANT UNLOADING IN TPI CITY OF
PEKALONGAN, THE AUCTION SYSTEM IN CASH, AND VARIOUS FACILITIES TPI
ADEQUATE. AFTER 1994 PRODUCTION LEVELS GRADUALLY DECLINE AND FLUCTUATE.
BASED SOURCES PPNP IN 2013 THAT DURING 2003 S / D IN 2012 FISH PRODUCTION
LEVELS FELL AN AVERAGE OF 10%. LOWEST PRODUCTION IN 2010 ONLY REACHED 18.523
TONS, WORTH 120.997 BILLION. THESE CONDITIONS PRESUMABLY BECAUSE OF THE
TIGHT RULES THAT ARE APPLIED BY THE CAPTURE OF THE PORT OF THE ARCHIPELAGO
PEKALONGAN, AND THE EMERGENCE OF RULES THAT PROHIBIT VESSELS OVER 30
GROSS TONE BUY DIESEL SUBSIDY. RESTORE THE DOMINANCE OF THE FISHERIES
SECTOR HAS AN IMPORTANT MEANING FOR THE CITY AUTHORITIES AND URBAN
COMMUNITIES PEKALONGAN. THE DOMINANCE OF THE FISHERIES SECTOR
SIGNIFICANTLY INCREASED ECONOMIC ACTIVITY, ECONOMIC GROWTH AND INCREASED
EMPLOYMENT OPPORTUNITIES AND OF COURSE FOR THE GOVERNMENT WOULD
INCREASE THE COFFERS OF REVENUE (PAD) PEKALONGAN CITY. THIS RESEARCH IS
INTENDED TO LOOK AT THE PERFORMANCE OF THE MANAGEMENT OF TPI, INTERNAL
FACTORS AND EXTERNAL FACTORS TPI ANALYSIS TOOL IMPORTANCE PERFORMACE
ANALYSIS (IPA) AND SWOT WAS THEN USED AS THE BASIS FOR THE FORMULATION OF
DEVELOPMENT STRATEGIES TPI PEKALONGAN CITY. THE RESULTS OF THE ANALYSIS
CONCLUDED THAT THE MANAGEMENT OF TPI IPA PEKALONGAN CITY INDICATE
SUITABILITY LEVEL OF 73% OR IN THE CATEGORY WAS SATISFACTORY. KESESUAI
HIGHEST ATTRIBUTES ARE THE ATTRIBUTES OF FISH PRODUCTS IS THE CONCORDANCE
RATE OF 87% AND THE LOWEST LEVEL ATTRIBUTES KESESUAINYA IS DISCIPLINE AND
FAIRNESS OF FEES. WHILE THE RESULTS OF THE ANALYSIS SWOT TPI PEKALONGAN CITY
ARE IN QUADRANT II OR QUADRANT COMPETITIVE.